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Making your Business Better
R599.00 Ex.VAT 15%How a product or service is sold, and how a business is run, has changed. Customers want to know your company’s values, selling is about relationships, and your workplace culture impacts productivity. Business relationships, a marketing strategy, and an understanding of the company’s core values, guiding principles, strengths and opportunities is vital to growth. In this eLearning course, you will learn about these essentials, and how to combine that knowledge into your own Strategic Action Plan. -
Story Marketing for Small Businesses
R599.00 Ex.VAT 15%Story marketing is the process of attracting and engaging customers through story – their story, rather than yours. Instead of the ‘buy our product’ messages of typical marketing campaigns, story marketing tells the customer story and motivates them to connect with your company as a solution to their problem or a way to a better life. This course will highlight the essentials of story marketing for your small business: story marketing tools, storytelling basics, and how to write and refine your own story for marketing to your target audience. -
Online Tools for Small Business
R599.00 Ex.VAT 15%In today’s business climate, it is more important than ever for your organization to have as many advantages as possible, and this includes having access to tools that will help with marketing and promotion, project management, data acquisition, document review, graphic design and sales transactions. -
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Marketing for Small Businesses
R599.00 Ex.VAT 15%This course will teach you how marketing is different for small businesses, elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five Ps, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business. -
Basic Business Management: Boot Camp for Business Owners
R599.00 Ex.VAT 15%This course will give you all the skills that you need as a new business owner. Youll learn how to develop your organizational chart, manage operations, speak knowledgeably about finance, hire the right people, build your brand, market your product online and offline, complete a strategic plan and a succession plan, and build your customer base. Youll also learn the basics of leadership and tips for taking your business to the next level. -
Entrepreneurship 101
R599.00 Ex.VAT 15%In this course, youll learn the basics of entrepreneurship. You will learn how to find and evaluate business ideas, flesh out those ideas by developing value propositions and financial projections, consider your ownership options, prepare the appropriate documents (including a business plan, pitch deck, and white papers), and gather funding for your business. Youll also learn the steps of developing, testing, marketing, and launching a product or service. To wrap things up, youll learn how to grow your business and become an entrepreneurial leader. -
Communications for Small Business Owners
R599.00 Ex.VAT 15%If you are new to the communications highway, this course will provide the foundation for future development. If your company has some communications expertise, this course will help you strengthen and polish your essential components. -
Kickstarting Your Business with Crowdsourcing
R599.00 Ex.VAT 15%This course will show you how to leverage all types of crowdsourcing (including microwork, macrowork, crowdvoting, crowdcontests, crowdwisdom, and crowdfunding) to kickstart your business growth. -
Building a Consulting Business
R599.00 Ex.VAT 15%This course will guide you along your journey to starting your own consulting business. It will take a look at important components such as business plans and marketing plans while touching on networking and important documents you need to consider. -
Building an Online Business
R599.00 Ex.VAT 15%This course will lead you from your idea to your online business. It will take a look at important components such as business plans and marketing while touching upon payments, online marketplaces, and much more. With those topics covered you will have the skills to become an online entrepreneur. -
E-Commerce Management
R599.00 Ex.VAT 15%This course will give you the skills to develop, design, test and successfully run your e-commerce business. It looks at important components such as business plans and marketing while touching upon payment methods, software solutions, security and fraud awareness, and much more. With those topics covered you will have the skills to take your e-commerce business to the next level. -
Writing a Business Plan
R599.00 Ex.VAT 15%In this course, you will learn the essential steps for creating a business plan, including creating a first draft; identifying the audience; gathering information; researching; describing product plans; and marketing, sales, and accounting terms. -
Global Business Strategies
R599.00 Ex.VAT 15%This course provides an overview of the various factors that a business must consider before going global. Students will also begin considering how they can expand their business to the global marketplace using a variety of planning techniques. We strongly recommend that participants complete our Entrepreneurship 101 and Basic Business Management programs before taking this course.